Junitas's Jar Blog

A cookie company is using food to spark important conversations on college campuses. MINNEAPOLIS, Minnesota — In a University of Minnesota classroom, Junita Flowers takes out three different kinds of cookies.  "Food tends to be that tool that for hundreds and hundreds of years has been an opportunity to bring people together," Flowers said.  Flowers is setting up for her fourth Cookies and Conversation event—part of a larger mission since launching Junita's Jar in 2018.  While Junita's Jar is a cookie company, its main focus is helping end intimate partner violence.  "I'm a survivor of relationship violence and I've always...

Junita bakes cookies to break down barriers, start conversations about domestic violence and spark hope for women everywhere. Hope. It’s what’s imbued in Junita Flowers and the delicious cookies she sells at Junita’s Jar, her business that works to end domestic violence and create conversations that lead to positive change. Junita grew up in a close-knit family where she knew life was good. She watched her parents, and from their example, believed that secret formula to living a good life consisted of being kind, working hard, and praying. But over time as the pressures of life increased, the formula fell...

Social enterprise entrepreneur Junita Flowers finds the balance between purpose and profit to launch Junita's Jar cookies at Target and spread her message of hope. When Junita Flowers was at her lowest, baking cookies became an escape. She turned that feeling into a social enterprise business. “Junita’s Jar is so much more than a delicious bag of cookies,” Flowers says. “It’s a bag of hope.” But striking a healthy balance between purpose and profit can be challenging for a mission driven startup. The initial model of selling to businesses that would bring Flowers in for “cookies and conversation” about surviving...

Junita Flowers founded Junita’s Jar in 2018 with the mission to bake hope into delicious cookies and empower women to live their best lives. A resilient survivor of domestic abuse, Junita turned her passion for baking and helping others into a career. A portion of all Junita’s Jar proceeds go toward education and awareness initiatives dedicated to ending dating and relationship violence. This inspiring black and woman-owned Minneapolis-based company hosts Cookies For Conversations seminars at the city’s University to teach young women about domestic abuse and empower them to share their stories. We are proud to include their cookies in...